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BRAND IN FOCUS // HUSH | SUMMER ’18

I’m super excited to bring you HUSH’s new summer collection, designed with their signature easy chic that will be perfect for the warmer months (hopefully) ahead.

Update your wardrobe with a new range of floaty dresses, simple cotton tees, denim shorts and beautiful beach cover-ups, as well as a stunning new range of mix-and-match swimwear, sandals and seasonal accessories. Embrace the laidback cool of Tulum with this season’s collection, shot on the spectacular Caribbean coast of Mexico.

You can also get FREE delivery to all UK addresses (and free returns) when using the code SUM18 – a chance to try on whatever you’ve got your eye on, in the comfort (and warmth!) of  your own home while we wait for the sun to arrive.

What’s even better? HUSH are also kicking off the new season with an amazing competition, read on for details below.

 

WIN The Shoot!

To celebrate the launch of the HUSH Summer collection,  they’re giving away a five night stay at Papaya Playa Hotel in Tulum, the gorgeous location of the summer shoot, along with flights and a £500 hush voucher – so you can experience their summer campaign in person.

Just an amazing prize!

To enter, simply fill in the form on the HUSH website, here.

Just can’t wait? Shop the new Summer collection in the Never Concise Shop, now!

Good luck!

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BRAND IN FOCUS // HUSH

HUSH are a clothing brand aimed at women of all ages who like fashion but are not a slave to it, who want to look good but don’t want to spend ages doing so, who want to be comfortable but not at the expense of style.

Australian born, Mandy Watkins is the creative director and owner of HUSH, having started it back in 2003 from her kitchen table with a laptop, a single phone and the perfect amount of optimism that she could start her own clothing label.

Just over 10 years later, her business has gone from strength to strength. Its “uncommercial” approach – which accompanies some very commercial product – is what sets it apart. Spotting a gap in the market,  Mandy initially launched Hush as a nightwear and loungewear brand. She had the idea she could suggest films for people to watch, and sell hot chocolate and blankets, to “make it more of an experience”.

HUSH now offers several categories, including daywear, swimwear, footwear and accessories.

I could quite easily buy EVERYTHING that HUSH design, testament to their conscious attention to detail of what the modern woman wants & needs. All pieces are made with a classic quality, meaning they’ll transition from season-to-season, and indeed, from year-to-year. Clothing is designed to be comfortable AND wearable. Accessories are used to enhance an outfit, with small leather goods and scarves taking a good focal point for Autumn/Winter. The Jewellery collections are simply beautiful – minimalist, yet eye-catching – almost all designs being made in both Gold or Silver, to suit your current wardrobe.

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As the HUSH AUTUMN/WINTER 2017 collection has just launched, I thought I’d share some of my absolute favourite pieces. These will also be available to purchase in The Never Knowingly Concise Shop, along with a few extra bits! Let me know what you’re coveting in the comments section below or over on IG.

CLICK TO SHOP >> Lightning Bolt Jumper // £85

 

CLICK TO SHOP >> Andes Bell Sleeve Top // £89

 

CLICK TO SHOP >> Leopard Fur Coat // £220

 

CLICK TO SHOP >> Hera Maxi Dress // £149
CLICK TO SHOP >> Mini Tassel Earrings // £35
CLICK TO SHOP >> Lightning Necklace – Gold // £42

 

CLICK TO SHOP >> Tansy Dress – Green // £65

 

CLICK TO SHOP >> Majestic Star Trainer – £169

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