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Brand In Focus | Southwood Stores.

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Southwood Stores is an online concept store by Hayley Southwood, where you will find handpicked, quirky, Scandinavian influenced gifts and homewares. Hayley believes passionately about empowering women and has recently launched her own in-house label GRAY, celebrating strong women.

I first came across Hayley and her online shop back in 2013. (I can’t believe it was 3 years ago?! Time sure does fly with a toddler in tow!) At that time, Hayley was the only UK stockist of Hello Apparel; and I went straight ahead and ordered a HELLO Jumper from her, along with one of our most loved prints that sat in Eli’s bedroom, The Mountain Print by Clare Nicholson. I always loved parcels from Hayley, with the attention to detail of packaging and customer care; with some treats even winging their way over to Berlin!

Watching Hayley, via Instagram, over the past few years has been wonderful. Seeing how her little shop has grown and expanded with wicked new products and new brands, through to the launch of her very own clothing label: GRAY By Southwood Stores.  The ethos of Hayley and her shop is to be brave and follow your dreams. And she’s definitely succeeding there – having now opened her very own Southwood Stores showroom – where you can not only have a cuppa with the lady herself, but from here she also offers Social Media / Branding services with sessions operating on-site.

Details of showroom opening times are as follows:

Monday 10am-2.30pm
Wednesday 10am-2.30pm
Friday 10am-2.30pm
First Saturday of the month 11am-2pm

I could buy everything that Southwood Stores have in stock, but here are some of my current favourites hitting the top of my #MoMWishlist:

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WIRE MESH MEMO-BOARD (BLUE) – £55.00

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VINTAGE SCHOOL CHAIRS – £60.00

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PALM LEAVES – £55.00

Back to GRAY By Southwood Stores. Hayley worked really hard to find the right garments for her label – high quality and responsibly made. The slogan graphic prints are also locally screen-printed by a “woman owned business”. I think it’s fantastic that Hayley has stuck to her local roots here too – there’s nothing better than championing your local business community and spreading the love even further afield.

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The sweatshirts are super soft, wash well and have a really flattering fit. I went for the WARRIOR sweatshirt. Because, well, we’re all WARRIORS. “The strongest people are not those who show strength in front of us, but those who win battles we know nothing about”. This is something that resonated deeply with me – and I do feel like a proper WARRIOR when I’m wearing my sweatshirt. It’s more than just words, isn’t it? It’s about how these things make you FEEL.

On top of alllllll this, Hayley is also hosting a series of Conversational Meet-Up’s, of like-minded Women. The recent one looked brilliant so look forward to the next Event’s being scheduled. You can find the latest details and tickets, here. 

Hayley is a true inspiration and I look forward to seeing how Southwood Stores continues to grow and evolve! (Oh, and I can’t wait to have a cuppa with her in person at the new showroom soon!). Keep doing what you’re doing Hayley, everything about your being is amazing. Just remember to BREATHE (and get the kettle on!).

 

MM.

*NB: This is in no way a sponsored post. I just wanted to big up a Mama who I think is frikkin amazing*. 

 

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Love. Want. NEED: Bella Freud | The 1970 Jumper.

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London jewellery designer, Sheherazade Goldsmith, wearing Bella Freud at home: Credit The Telegraph.


I first saw this jumper around 2 years ago. It was being adorned by the likes of Kate and Alexa; and like my favourite fashion-people I’d also lusted after the monochrome version of the now infamous 1970 slogan jumper. Much to my family and mates’ disgust confusion dislike, we’re big fans of the 1970’s. Fans of the fashion, music and most predominantly, the design and (Mid Century) interiors of the era. So this jumper struck more than *just* sartorial chord with me. But then I saw a Telegraph article on (aptly named) jewellery designer Sheherazade Goldsmith, and she was wearing a red version of my favourite woollen piece. Be still my beating heart…

So from then, I lusted for the red colourway. The super-soft Merino Wool. The cut and design. The design itself takes its signature motif from a book clipping that Freud used to wear pinned onto a plain jumper.

I do have splashes of colour in my mostly-black wardrobe and I would tend to go for red or green, unless its a vintage or leopard print (or red or green variations of leopard print!) of course.

So the red 1970 Jumper by the lovely Bella Freud is firmly on my NEED list. More or less at the top.

If you so desire, you can own this seemingly cult classic by clicking the link here: Bella Freud at Selfridges.com

Which colourway would you go for?

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#MoMWishList

MM.

 

About Bella Freud:

Freud was born in London, England. She is the daughter of Bernardine Coverley and artist Lucian Freud and great granddaughter of the inventor of psychoanalysis Sigmund Freud.

She is renowned for her signature jumpers Je t’aime Jane, Ginsberg is God and 1970. Fans of Bella Freud include Alexa Chung, Laura Bailey, Kate Moss and Alison Mosshart.

Bella launched her eponymous label in 1990. Her first collection featured sexy knitted dresses in bookish colours, mini tailored suits and a small selection of shoes and bags. Bella went on to win Most Innovative Designer at the London Fashion Awards in 1991 and produced a Super 8 short film ‘Day at the Races’ as an alternative to a fashion show. Bella’s second film ‘More Clothes’ directed by Kate Garner was shot on 35mm film and showcased the SS 1992 collection.

Seasonal catwalk shows followed, then in 1999 Bella began her fashion film collaboration with John Malkovich, co writing and producing three short films: Strap Hanging, Lady Behave, and Hideous Man. In 2001 Bella also collaborated with rock icon Anita Pallenberg on Memo, a limited edition magazine featuring the AW2000 collection, inspired by the film Performance.

From March 2000 to 2003 Bella consulted for British heritage brand Jaeger, rejuvenating their image and bringing British dressing to a younger audience.

Bella’s love of film continued and in 2013 she art directed the short film Je T’Ecoute, produced by Laura Bailey starring Lara Stone, which screened at White Cube Bermondsey. Bella’s directorial debut ‘Girl Boils Egg’ is a two minute film featuring Punk, commissioned by Nick Knight for SHOWstudio.com.

2013 also saw the development of the RTW collections and expansion into the beauty market. The Bella Freud Eau de Parfum collection was launched in 2014 and has gained a cult following.

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BRAND IN FOCUS | SAINT LAURENT.

That’s right, SAINT LAURENT.

Saint Laurent Creative Director, Hedi Slimane, decided to drop the ‘Yves’ ahead of the ready-to-wear collection during Fashion Week last year. A bold move, that of course did not come without criticism. A spokeswoman for Slimane said “he was drawing inspiration from 1966, when the ready-to-wear line was launched as Saint Laurent Rive Gauche. The name changed again after Saint Laurent retired. He produced the label’s last haute couture collection in 2002, and died in 2008. The founder himself may have approved, as he enjoyed making radical changes: he became the first couturier to diversify into ready-to-wear, pioneered the trouser suit and introduced the first black models to Paris catwalks.”

I was confused when I first saw ‘SAINT LAURENT’. I steered clear. But now I am well and truly obsessed. The re-brand has been magnificent. I want it ALL.

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SAINT LAURENT – Gold Vermeil Bapteme I.D. Bracelet, £260.00 | Available from MatchesFashion.com

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SAINT LAURENT – Polka Dot Silk Blouse, £605.00 | Available from MatchesFashion.com

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SAINT LAURENT – Medium Bucket Bag, £1265.00 | Click here to purchase from Selfridges.com
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SAINT LAURENT – Rock Suede Chelsea Boots, £695.00 | Available from MatchesFashion.com

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SAINT LAURENT – Zip Jersey Sweater, £395.00 | Available from MatchesFashion.com

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SAINT LAURENT – Slit Detail Leather Pants, £3, 395.00 | Available from Net-a-Porter.com

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SAINT LAURENT – Paris Suede Court Shoes, £390.00 | Click to purchase at Selfridges.com

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SAINT LAURENT – Sac Du Jour, £1560.00 | Click to purchase at Selfridges.com

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SAINT LAURENT – Classic Babylone Art Deco Ring, £395.00 | Available from SaintLaurent.com

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SAINT LAURENT – Leather Card Holder, £110.00 | Available from Net-a-Porter.com

 

 

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BRAND IN FOCUS | Hello Apparel.

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I LOVE finding new Childrenswear brands. Hello Apparel has been on my radar for a little while – I just haven’t gotten round to writing up my Brand In Focus for them!

Hello Merch is an independent company started in 2008 by Sam Means as an outlet for artists to manufacture and sell merchandise online and on tour, without giving up their rights by signing major label-style merch contracts. Hello Apparel is available for Adults as well as kids; although, I think the kids range is much cooler! ;o

Unfortunately, Hello Merch is just available for import at the minute. But the ever so lucky Southwood Stores will be the ONLY UK stockist very, very soon! So keep your eyes peeled! I actually cannot wait!

Here are my favourite pieces, that I’d love to dress Mr Eli in!

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Hello (Kids) Navy Raglan Pullover, $35.00.

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Hello Individual Onesies,$18.00.

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Arrows (Kids) Black Tri-Blend T-Shirt,$22.00.

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Sunglasses (Kids) Raglan Tri-Blend Shirt,$24.00.

 

MM.

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My favourite cosy jumpers, online now!

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BRRR! It’s getting chilly out there!  Here are my favourite cosy jumpers for your little boy (or girl!), that are available online, NOW!

#1 – Tootsa MacGinty New Forest Jacquard Jumper, Blue – £40.00 From JohnLewis.com
#2 – John Lewis Baby Moose Fair Isle Jumper, Blue – £15.00. From JohnLewis.com
#3 – Retro Cosy Jumper, £22.00 – £24.00. From Boden.com
#4 – Knitted sweater with buttons at the side, £15.99. From Zara.com
#5 – Cable crew neck jumper, £11.00 – £12.00. From Next.co.uk
#6 – John Lewis Baby Bear Jumper, Grey – £15.00. From JohnLewis.com
#7 – Black patterned crew neck, £13.00 – £14.00. From Next.co.uk
#8 – Cosy hotch potch top – #16.00 – £18.00. From Boden.co.uk
#9 – Tootsa MacGinty Cloud Knit Jumper – £34.00. From JohnLewis.com
#10 – Knitted stripe jumper – £5.99. From H&M.com
#11 – Fisherman style jumper, £13.00 – £14.00. From Next.co.uk
#12 – Marled sweater, reduced from £14.95 to £11.99. From Gap.com

 

MM.

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BODEN | Transeasonal picks.

BRRRRRR, anyone else absolutely freezing today? Good job Boden have some amazing pieces to take you straight into Autumn! Take a look at my favourite pieces below… And you might even find a little discount treat at the bottom too! Happy browsing!

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THE DENIM SHIRT, £39.00

BODEN SAY: Our new, lightweight denim offers a clean, sophisticated look. This must have shirt has signature Boden spots inside the cuffs and collar.

MM SAY’S: LOVE a denim shirt and this one is perfect for A/W. I’m currently tucking all my tops, blouses and shirts into jeans. This is top of my must-have list!

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THE WOOL SKATER DRESS, £139.00

BODEN SAY: This on-trend, panelled dress is a sound investment. Subtle stab stitching, elegant elbow-length sleeves and Italian milled wool make it a must have.

MM: Absolutely LOVE this colour! The panels on the dress will also give a great silhouette.

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THE MILITARY MOLESKIN COAT, £119.00

BODEN SAY: This versatile coat is made from supple moleskin, which is a lovely fabric for cooler months. Try the trend for ‘Winter white’ in our Pearl option.

MM SAYS: Great fabric and lovely detailing. This coat comes in lots of different colours too! Uh oh…

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THE NEW TROUSER, £49.00

BODEN SAY: A great alternative to a jean, that moulds to any body shape and feels more substantial than previously, thanks to this season’s thicker fabric.

MM SAYS: I struggle with jeans, the Ponte Roma Trouser sounds right about perfect to me!

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THE SIXTIES DRESS, £99.00

BODEN SAY: We’re really excited about this new, Sixties-inspired tunic dress in four retro prints. It’s pared down with a relaxed, drapey fit.

MM SAYS: Brilliant dress. The Boulevard Tunic Dress encompasses that Sixties vibe perfectly with the monochrome – although other colourways are available too! Love the relaxed fit, perfect for those ‘not feeling so great’ nights out!

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THE JUMPER, £89.00

BODEN SAY: Embellished knitwear is a big deal this season and this jumper feels like the sort of gem you might happen upon in a vintage shop.

MM SAYS: Great design work on the collar of the Chelsea Jumper – love the vintage feel of this piece. Definite LOVE.WANT.NEED item for any wardrobe! And how lovely is the Notre Dame Skirt (£79.00) too? They work perfectly together!
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THE LOAFER, £99.00

BODEN SAY: This blocky heel is bang on trend. It makes this loafer sexy and modern, as does our contemporary patent leather.

MM SAYS: If you buy one shoe this Autumn, make it the Heeled Loafer. I love the height of the heel, perfect for dashing about with the little one, or going to the office or even dinner! The patent leather makes this style very versatile indeed.

So there you have it, hope you like my picks! Let me know what you think!

Also, GET THIS!! Boden’s infamous Diminishing Discount is back! Grab yourself a bargain this week with 20% off from Monday 9th – Thursday 12th, 15% off on Friday 13th (oo-er!) and 10% off on Saturday 14th September. All orders also have free delivery and free returns – spoil yourself!

 

OFFER RECAP:
Monday 9th – Thursday 12th September – 20% off plus free delivery and returns
Friday 13th – 15% off plus free delivery and returns
Saturday 14th – 10% off plus free deliver and returns
Live: Monday 9th September
Expiry: Saturday 14th September
ENTER CODE: DIM5
CLICK HERE TO GET SHOPPING!

 

MM.

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Boys Clothing: Topshop Mini ‘Dino’ Jumper.


Topshop Mini ‘Dino’ Sweater, £15.00. Click here to purchase.
OH and I absolutely love the idea of our baby boy in Space and Dinosaur printed clothing… and just spotted this on the Topshop website. It’s absolutely lovely! ‘Twill be perfect with the new Converse we have for him!

Unfortunately, Topshop do not stock Mini at many stores anymore so this is going to have to be an online purchase. Topshop also charge for their shipping, which is £4 (!!). It’s a tiny jumper! Does anyone have a promotional code for money off/free shipping so that I can justify this purchase please?

MM.